by Mike Rudat | May 19, 2022
Find Courage Through Emotion with Brandon Larson (highlights from Episode #5 of the Gutsiest Brands podcast) Check out the latest lessons from our Gutsiest Brands podcast as GutCheck’s Chief Revenue Officer, Jess Gaedeke, sits down with Microsoft’s Director of Brand...
by Mike Rudat | May 3, 2022
Don’t Discount Emotion & Personality When Seeking To Understand B2B Decisionmakers We are sometimes asked if and how our Agile Human Experience Intelligence™ (HXI) framework and approach applies to business-to-business usage and purchase decisions. The answer?...
by Mike Rudat | Apr 28, 2022
This Is Your Life with Lauren Wang (highlights from Episode #4 of the Gutsiest Brands podcast) In our latest Gutsiest Brands podcast, GutCheck’s Chief Revenue Officer, Jess Gaedeke, talks with The Flex Company Founder and CEO, Lauren Wang, to discuss how work should...
by Mike Rudat | Apr 15, 2022
Agile Human Experience Intelligence™: More Than a Fancy Name According to a recent Salesforce study, almost 70 percent of customers expect brands to demonstrate empathy, and 66 percent expect companies to understand their unique needs and expectations. In an attempt...
by Mike Rudat | Mar 30, 2022
How To Grow Companies with Growth Guru Kristin Luck (highlights from Episode #3 of the Gutsiest Brands podcast) In our latest Gutsiest Brands podcast, famed entrepreneur Kristin Luck and GutCheck Chief Revenue Officer Jess Gaedeke talked female empowerment, the...
by Mike Rudat | Mar 24, 2022
Refreshingly Human — A Professional, People-Powered Experience Now more than ever, business has become depersonalized. The rise of AI and the increased reliance on clients and consumers being self-directed means fewer human interactions. This is why Brian Harmon is so...
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